Rookie’s Guide to Writing Effective Online Sales Letters by Richard Goldhawk

Discover Simple and Proven Step-By-Step Techniques to Create Hypnotic Sales Copy That Turns Visitors into Paying Customers

What is the secret to sales letters that keep readers reading until the final line? Why do we buy on the basis of some sales letters and not others? This book will focus on the sales letters used by Internet Marketers. Since the art of writing the sales letter was perfected long before Internet Marketing was born, the essential characteristics of offline sales letters will be studied in this book to get an insight into what worked in the past. These principles will then be transferred and applied to the online sales letter. This book provides further insights into the online sales letter and chapters are dedicated to the format of the online sales letter, how to write the online sales letter, how to improve its effectiveness and how to scientifically measure and test its effectiveness.

You can view more about this title at the CruGuru website. It is available in paperback from Lulu.com. ISBN: 978-1-920265-78-6

The House on the Borderland by William Hope Hodgson

The House on the Borderland is a classic novel that facilitated the bridging of the gap between the British fantastic and supernatural authors of the later 19th century and modern horror fiction. The classic American horror writer H. P. Lovecraft listed this work by Hodgson as amongst his greatest influences.

In 1877, two gentlemen head into Ireland to spend a week fishing in the village of Kraighten. While there, they discover in the ruins of a very curious house a diary of the man who had once owned the house. The diary’s torn pages hinted at an evil beyond anything that existed on this side of the curtains of impossibility.

You can view more about this title at the CruGuru website. It is available in paperback from Lulu.com. ISBN: 978-1-920265-77-9

Rookie's Guide to Profitable List Building by Richard Goldhawk

Learn How to Build an Effective Opt-In List for Profitable Internet Marketing

One of the most important things in an Internet Marketing business is a list of contacts. Just as in any other business, online businesses also need to build relationships with their customers. Subscribers are the contacts on your lists that are the most valuable asset of your online business.

Therefore, list building leads to building relationships, which in turn encourages prospects to visit your website, sign up and get closer to buying your offer. But people are not just going to flock to a website and leave their contact information! To attract them, they must perceive some value.

That’s why every business that does online marketing must build its own lists, targeted at specific prospects. It is time consuming and you have to work really hard.

This book will show you how to set up a profitable opt-in list so that you don’t need to experiment anymore, allowing you to enjoy the fruits of your efforts in a much shorter time.

You can view more about this title at the CruGuru website. It is available in paperback from Lulu.com. ISBN: 978-1-920265-76-2

Think and Grow Rich by Napoleon Hill

Think and Grow Rich describes the secret Andrew Carnegie formula of personal achievement by which he accumulated hundreds of millions of dollars for himself and made a number millionaires of people to whom he taught his secret.

The book was written by the man to whom Carnegie disclosed the astounding secret of his riches-Napoleon Hill. He took more than 20 years to write the book and researched more than 500 men of great wealth who revealed the source of their riches.

The Thirteen Steps to Riches described in this book offer the shortest dependable philosophy of individual achievement ever presented for the benefit of the man or woman who is searching for a definite goal in life and financial independence. It not only describes WHAT TO DO, but most importantly also HOW TO DO IT!

You can view more about this title at the CruGuru website. It is available from Amazon.com. ISBN: 978-1-920265-54-0

The Girl in the Golden Atom by Ray Cummings

This novel is a classic work of science fiction, and it was one of the first to explore the world of the atom. The Girl in the Golden Atom is the story of a young chemist who finds a concealed atomic world within his mother's wedding ring. Under a powerful microscope, he sees within the ring a beautiful young woman sitting in front of a cave. Captivated by her, he uses a method he discovered to shrink himself and does so to join her in her world. Eventually, four friends join him through many adventures to assist the beautiful woman, Lylda, in her conquest of her microscopic world.

Having worked for Thomas Alva Edison, Ray Cummings (1887 – 1957) was inspired by science's possibilities and began to write science fiction.

You can view more about this title at the CruGuru website. It is available in paperback from Lulu.com. ISBN: 978-1-920265-75-5

Keys to Affiliate Profits by Barry Richardson

How to Profit from Affiliate Marketing on the Internet

Open the door of opportunity to a steady income from the Internet!

The principle behind this book is to give you the information, tools and resources you must have to be an effective affiliate marketing professional. Keys to Affiliate Profits is a resource for building your business online and discusses the many affiliate marketing programs that are available to you to accomplish this goal.

It shows you how to generate passive income on autopilot - you can literally make money while you are sleeping. Even if you have never tried Online Marketing before, by the time you read this book you will have a good idea of how you can harness the profit potential of affiliate marketing, putting it to work for you to generate a steady and continuous flow of cash!

About the Author: Barry Richardson (1954-2009) was a well-known and respected Internet marketer, and an active member in many Internet marketing forums. He lived in Columbia, Missouri.

You can view more about this title at the CruGuru website. It is available in paperback from Lulu.com. ISBN: 978-1-920265-74-8

The Hidden Places by Bertrand W. Sinclair

When Hollister returns from World War I, he is officially dead. He was so reported, so accepted 18 months earlier.

His wife married again. She and her husband vanished from England. And with his wife vanished his assets, his estate, by virtue of a pre-war arrangement which he never revoked.

He wanders the streets of London, one of innumerable stray dogs, ruined, deserted, disfigured, a bit of war's wreckage. He does not exactly consider himself a victim of injustice. He does not blame Myra, his ex-wife. He is simply numbed and bewildered. But then he grows conscious of what it means to a sensitive man, a man in whom all warm human impulses flows so strongly, to be penniless, to have all the dependable foundations of his life torn from under his feet, to be so disfigured that people shuns him.

He has to gather up the broken pieces of his life, fit them together, go on as best he could. Will he ever be able to resume where he left off before the war and find true love again?

You can view more about this title at the CruGuru website. It is available in paperback from Lulu.com. ISBN: 978-1-920265-73-1

Time: Your Ally or Your Enemy? by Clive Boyett

Get Time on Your Side with Effective Time Management Techniques

‘Tempus Fugit’, or Time Flies as expressed in Latin, is a saying that is very relevant in our modern lives. We would often feel the urgency of life, the rapid changes of our environment, and the fast mobility of people and work.

Time should be kept not as an enemy, but as a companion towards your destined paths. There's a time for love, for jubilation, and for sorrow. There’s a time to relax, and a time to catch up with the running moments. But what is important is to be in control of time, no matter the amount of pressure.

You only have one life to live. Would you like to spend most of it just working and being inundated with too many responsibilities to handle? Would you like to have more than enough time in the world to do the things you love and to enjoy your life, amidst all your tasks?

This book will show you how to manage your time efficiently using powerful techniques in the art of prioritizing, delegation, goal-setting, planning, organizing, and conquering the ‘time robbers.’

You can view more about this title at the CruGuru website. It is available in paperback from Lulu.com. ISBN: 978-1-920265-71-7

Get Balance in Your Life by Clive Boyett

How to Balance Your Life as a Busy, Stressed-Out Individual

The characteristics of modern society are a combination of long working hours, stress, bad diet and lack of exercise and can lead to an excess of health-related problems. Yet, we feel pressurized to have it all – a big house, two smart cars, a career, and a family. But you need to review these demands in life and decide what your priorities are. If things like good health and good family relations are at the top of your list, you will have to learn how to balance your life.

Get Balance in Your Life is a guide to help you find that right balance between your work, family and personal life so that you can life a longer, healthier life full of joy and fulfillment.

You can view more about this title at the CruGuru website. It is available in paperback from Lulu.com and as a PDF e-book from ClickBank.com. ISBN: 978-1-920265-70-0; 978-1-920265-69-4

The Great Impersonation by E. Phillips Oppenheim

The year is 1913. The disgraced and formerly penniless aristocrat Sir Everard Dominey returns from German East Africa a reformed and wealthy man determined to take his place in English society. But is he Sir Everard or the German spy, Baron Leopold von Ragastein?

Leopold, educated at Eton and Oxford with the Englishman, bears a striking resemblance to Dominey and was often taken as his double at school. After a chance encounter in Africa, one of them has returned. But who?

The Great Impersonation is one of the most famous spy novels of all time. This is excellent reading with its fast moving plot and its imagery of the rich life of English aristocrats before the First World War, as well as its bold characters.

You can view more about this title at the CruGuru website. It is available from Amazon.com. ISBN: 978-1-920265-64-9

Greenmantle by John Buchan

Greenmantle is a classic espionage thriller packed with action that is set in the First World War.

The reckless all-action hero Richard Hannay, first featured in John Buchan's thriller The Thirty-Nine Steps, is summoned to probe rumors of an uprising in the Muslim world. He undertakes a dangerous journey through enemy territory to meet up with his friend Sandy Arbuthnot; and together with Peter Pienaar, the old Boer scout, and John S. Blenkiron, the American determined to fight the Kaiser, they travel in disguise to the Russian border to face the German conspirators: the grotesque and hard-headed Colonel Ulrich von Stumm, and the powerful and wicked Hilda von Einem.

You can view more about this title at the CruGuru website. It is available from Amazon.com. ISBN: 978-1-920265-63-2

The Thirty-Nine Steps by John Buchan

"I realised that I was bottled as sure as a pickled herring, and that there was only one way out. I had to die. If my pursuers knew I was dead they would go to sleep again."

Richard Hannay returns to England from South Africa to start a new life, but he gets caught up in a plot to ruin the British war effort (the First World War). Soon Hannay has to flee from his pursuers and has to fight for his life while trying to reveal the cipher code that will uncover the plot.

The Thirty-Nine Steps is a suspense-filled thriller (the first of three by John Buchan) featuring Hannay, an all-action hero with a stiff upper lip and an astonishing habit of getting himself out of sticky circumstances.

The novel formed the basis for a number of film adaptations, notably Alfred Hitchcock's 1935 adaptation, a 1959 color remake, a more faithful 1978 version, and a 2008 version for British television.

You can view more about this title at the CruGuru website. It is available from Amazon.com. ISBN: 978-1-920265-62-5

Northanger Abbey by Jane Austen

Seventeen year-old Catherine Morland goes to Bath for the season as the guest of family friends Mr. and Mrs. Allen. Catherine is a naive girl who also has an overactive imagination, which is further magnified by her obsession with gothic literature.

She is captivated by Henry Tilney with his views on literature and his knowledge of history and the world. Henry's father, General Tilney, invites Catherine to visit their estate, Northanger Abbey.

Because of her interest in gothic literature, Catherine expects Northanger Abbey to be ancient, dark and full of fantastical mystery. She soon starts to imagine several gruesome secrets regarding the General and his house, but eventually she discovers that she cannot interpret the world through the pages of lurid thrillers.

Will it be too late to regain the General's trust and save her romance with Henry?

You can view more about this title at the CruGuru website. It is available from Amazon.com. ISBN: 978-1-920265-61-8

Pride and Prejudice by Jane Austen

A humorous portrayal of the social atmosphere of late eighteenth- and early nineteenth-century England, Pride and Prejudice deals with the intelligent, but high-spirited Elizabeth Bennet who endeavors to stay true to her ideals while her dim-witted, meddlesome mother plots to see all five her vivacious daughters married and to secure her family's destiny.

Twists and shocking revelations await Elizabeth who has to choose between the dashing Mr. Wickham and the aristocratic, but proud and aloof Mr. Darcy.

You can view more about this title at the CruGuru website. It is available from Amazon.com. ISBN: 978-1-920265-60-1

Sense and Sensibility by Jane Austen

Sense and Sensibility is the classic first novel by Jane Austen about the lives of the sisters Elinor and Marianne Dashwood.

After the death of the sisters' father, the estate passes to their older half-brother named John. The sisters are left in reduced circumstances and they have to move to a new home, a cottage on a distant relative's property, where they experience both romance and heartbreak.

The story describes how the two Dashwood sisters, who have contrasting temperaments, both have to find a balance between sense and sensibility in life and love.

You can view more about this title at the CruGuru website. It is available from Amazon.com. ISBN: 978-1-920265-59-5

Love Among the Chickens by P. G. Wodehouse

A Story of the Haps and Mishaps on an English Chicken Farm.

After seeing his friend Stanley Featherstonehaugh Ukridge for the first time in years, author Jeremy Garnet is dragged along on holiday to Ukridge's new chicken farm in Dorset.

Hilarious situations abound with Garnet's troublesome courting of a girl living nearby and the struggles on the farm, which are worsened by Ukridge's bizarre business ideas and methods.

You can view more about this title at the CruGuru website. It is available from Amazon.com. ISBN: 978-1-920265-58-8

A Rip Van Winkle of the Kalahari by Frederick Cornell

Seven Tales of South-West Africa

First published in 1915, these seven stories exemplify the beautiful, but arid and treacherous area that forms part of the Kalahari Desert in South Africa and Namibia (then South-West Africa).

Most of these stories were written on the veldt; at odd times, in out- of-the-way prospecting camps, or in the wilds of the Kalahari Desert. They bring us reminiscences of a long-forgotten era and of a variety of fascinating characters and dangerous animals that roamed this area.

You can view more about this title at the CruGuru website. It is available from Amazon.com. ISBN: 978-1-920265-56-4

The Man-eaters of Tsavo by J. H. Patterson

And Other East African Adventures

In 1898, the British East Africa Company commissioned Col. John H. Patterson to oversee the construction of a railway bridge over the Tsavo River in present-day Kenya. Almost immediately after his arrival, lion attacks started to take place on the workers, with the lions dragging men out of their tents at night and feeding on their victims.

Despite taking various measures to curb the attacks, they escalated dramatically, and eventually the bridge construction stopped due to a mass exodus of the workers. The superstitious workers became increasingly hostile and many of them were certain that the lions were evil spirits who came to punish the bridge builders.

With his reputation, livelihood and personal safety at stake, Patterson realized that he had to deal with the crisis in the only way he knew how - hunt the man-eaters down and kill them. This true story was the basis for 3 films; The Ghost and the Darkness (1996), starring Val Kilmer as Patterson, being the latest.

You can view more about this title at the CruGuru website. It is available from Amazon.com. ISBN: 978-1-920265-57-1

The Adventures of Tom Sawyer by Mark Twain

The Adventures of Tom Sawyer is Mark Twain's classic story about a mischievous orphan who is cared for by his Aunt Polly. He lives in the carefree and wonderful world of boyhood on the banks of the Mississippi in the early-mid 1800s.

Tom and his friends go after adventure time and again, but one night he witnesses a murder by a fearsome character in town. Tom testifies against the murderer after the wrong man was accused of the murder, but the murderer escapes.

Eventually Tom and his sweetheart, Beckey, get trapped in a cave. To make things worse, they run into the murderer inside the cave, who uses it as a hideaway. Will they be able to get out in one piece?

You can view more about this title at the CruGuru website. It is available from Amazon.com. ISBN: 978-1-920265-52-6

The Adventures of Huckleberry Finn by Mark Twain

The Adventures of Huckleberry Finn is Mark Twain's classic novel about Huckleberry Finn, a teenaged misfit who has a tough time with his alcoholic father.

After an adventure with his friend, Tom Sawyer, Huck's father returns and kidnaps him. Huck escapes and floats on a raft down the Mississippi River with a runaway slave, Jim. Plenty of adventure and peril await them on their journey.

Ernest Hemingway commented the following about this work: "All modern American literature comes from one book by Mark Twain called Huckleberry Finn. It's the best book we've had."

You can view more about this title at the CruGuru website. It is available from Amazon.com. ISBN: 978-1-920265-51-9

An Iron Will by Orison Swett Marden

Orison Swett Marden says "There are three kinds of people in the world: the wills, the won'ts, and the can'ts. The first accomplish everything; the second oppose everything; the third fail in everything." Are you of the second or third kind? Do you wish you knew how to be more successful in life?

This personal motivational book shows you how to attain a positive attitude, mental discipline and self-control in order to gain more willpower to achieve your goals.

You will not only gain willpower, but an Iron Will that you can use to succeed against the odds in your personal and business life.

You can view more about this title at the CruGuru website. It is available from Amazon.com. ISBN: 978-1-920265-50-2

Above Life's Turmoil by James Allen

In this practical and spiritual guide, James Allen illustrates how to shut out the noise from outside to place the spotlight on the enlightenment of the inner self.

Allen, one of the most popular writers on inspiration and the power of thought of the 20th century, is best known for his work As a Man Thinketh.

We cannot alter external things, nor shape other people to our liking, nor mold the world to our wishes but we can alter internal things,-our desires, passions, thoughts,-we can shape our liking to other people, and we can mold the inner world of our own mind in accordance with wisdom. The turmoil of the world we cannot avoid, but the disturbances of mind we can overcome.

The duties and difficulties of life claim our attention, but we can rise above all anxiety concerning them. This book points the reader towards those heights of self-knowledge and self-conquest which, rising above the turbulence of the world, lift their peaks where the Heavenly Silence reigns.

You can view more about this title at the CruGuru website. It is available from Amazon.com. ISBN: 978-1-920265-49-6

The Science of Being Great by Wallace D. Wattles

Discover timeless wisdom and practical information on the power of thought, positive self-esteem and personal achievement from the secrets buried in a long forgotten classic book from 1911.

"The Science of Being Great" is the third part in Wallace D. Wattles' series that started with "The Science of Getting Rich" and "The Science of Being Well".

Wattles says about this extremely practical companion to "The Science of Getting Rich" that "The Science of Being Great" is in the first place for "the men and women, young or old, who wish to make the most of life by making the most of themselves." This book teaches the principles of true greatness and shows you how to turn your ideals and dreams into reality.

You can view more about this title at the CruGuru website. It is available from Amazon.com. ISBN: 978-1-920265-48-9

The Science of Being Well by Wallace D. Wattles

Discover timeless wisdom and practical health information from a long forgotten classic book from 1910. "The Science of Being Well" is the second part in Wallace D. Wattles' series that started with "The Science of Getting Rich".

Wallace D. Wattles explains to us that many of the principles of good health are under our control. We have control over the food we eat, how we breathe and how well we sleep. Yet these seem to be skills that we have mainly forgotten, as demonstrated by the increasing number of illnesses and chronic diseases in our modern lifestyle.

This concise and to-the-point work teaches us to take control of our own health and how to use mind power to aid us in healing our bodies.

You can view more about this title at the CruGuru website. It is available from Amazon.com. ISBN: 978-1-920265-47-2

The Story of an African Farm by Olive Schreiner

The Story of an African Farm (published 1883 under the pseudonym Ralph Iron) was South African author Olive Schreiner's first novel.

This book is generally recognized as one of the first feminist novels and also as the first great South African novel. This pioneering work caused quite a stir when it first appeared and it transformed the shape and course of the late Victorian novel.

Schreiner unflinchingly deals with her society's greatest fears, namely the loss of faith, the dissolution of marriage, and women's social and political independence. The setting is the vast arid plains of South Africa's Karoo region and the novel contains notable descriptions of the African landscape.

You can view more about this title at the CruGuru website. It is available from Amazon.com. ISBN: 978-1-920265-46-5

The Sea-Hawk by Rafael Sabatini

The Sea Hawk is another pirate adventure novel penned by Rafael Sabatini, author of Captain Blood. It was originally published in 1915 and is set in the late 16th century.

Sir Oliver Tressilian, a typical English sea-faring gentleman, is villainously betrayed by his jealous half-brother and is accused of murder. Sir Oliver is kidnapped off the Cornish coast, and forced to serve as a slave on a Spanish galley. Eventually Sir Oliver is freed by Barbary pirates. He joins the pirates, gaining the name "Sakr-el-Bahr", the hawk of the sea, and swears vengeance against his half-brother.

This story is filled with adventure, religious conflict, melodrama, romance and intrigue, and is perhaps best known for its many film adaptations.

You can view more about this title at the CruGuru website. It is available from Amazon.com. ISBN: 978-1-920265-42-7

As a Man Thinketh by James Allen

"All that we achieve and all that we fail to achieve is the direct result of our own thoughts."

A classic work in the truest sense, few books have been so widely read as "As a Man Thinketh", have stood the test of time so well, and have had such an immense impact on generations of readers. The reason for this is that it conveys such a simple, yet profound message: You are what you think.

The book covers topics such as thought and character, effect of thought on circumstances, effect of thought on health and the body, thought and purpose, the thought-factor in achievement, visions and ideals, and serenity.

You can view more about this title at the CruGuru website. It is available from Amazon.com. ISBN: 978-1-920265-41-0

The Rangeland Avenger by Max Brand

A Western. He gave them the same chance his brother got ... none at all.

"At once the blind anger faded from the eyes of Riley. By the weight of that first blow he knew that he had encountered a worthy foeman, and by the position of Cartwright he could tell that he had met a confident one.

The big fellow was perfectly poised, with his weight well back on his right foot, his left foot feeling his way over the rough ground as he advanced, always collected for a heavy blow, or for a leap in any direction. He carried his guard high, with apparent contempt for an attack on his body, after the manner of a practiced boxer.

As for Riley Sinclair, boxing was Greek to him. His battles had been those of bullets and sharp steel, or sudden, brutal fracas, where the rule was to strike with the first weapon that came to hand. This single encounter, hand to hand, was more or less of a novelty to him, but instead of abashing or cowing him, it merely brought to the surface all his coldness of mind, all of his cunning."

You can view more about this title at the CruGuru website. It is available from Lulu.com. ISBN: 978-1-920265-11-3

The Red Seal by Natalie Sumner Lincoln

A whodunit from the 1920's.

Twin sisters Helen and Barbara McIntyre give evidence against a burglar who suddenly dies in court, at first seemingly from a heart attack. They discover that the burglar was disguised in court and they recognize him as Helen's fiancée after removing his disguise.

After an autopsy, the burglar is found to have died from poisoning. Was it suicide or murder? The sisters think it was the latter and try to find out who the murderer was. Suspicion shift from the one suspect to the next and a mysterious white envelope with a red wax seal appears and is passed from one person to the other.

What is the content of this envelope, and what role does it play in the whole mystery?

You can view more about this title at the CruGuru website. It is available from Lulu.com. ISBN: 978-1-920265-04-5

The Master Key System by Charles F. Haanel

The Master Key System unlocks the door to the secrets of the law of attraction and the underlying principles of success and prosperity. It was first written as a 24-part course early in the last century and later on compiled into book form.

The ideas were so radical at the time that the book was banned in certain places and fell into obscurity. Only a number of original copies could be obtained at exorbitant prices and the book became a must-have for Silicon Valley entrepreneurs during the Internet boom.

"Every thing and institution we see around us, created by human agency, had first to exist as a thought in some human mind. Thought therefore is constructive."

The Master Key instructs the reader how to use that power, and use it both constructively and creatively. The things and conditions we desire to become realities we must first create in thought. The Master Key explains and guides the process."

You can view more about this title at the CruGuru website. It is available from Amazon.com. ISBN: 978-1-920265-40-3

Wonderful Bedtime Stories by Callista Todesco

"Wonderful Bedtime Stories" is a collection of 28 classic favorites and other lesser-known fairy tales and stories for young children that can be enjoyed at bedtime or any other time of the day.

Parents can read the stories to their children or those children who are already fluent readers can read it themselves. The book also contains eight black-and-white drawings.

The following stories are part of this collection: The tinder-box, The frog prince, The bell of Atri, Aladdin's wonderful lamp, The swineherd, The fox and the wolf, A legend of the North Wind, The song of the pine tree, Goldilocks and the three bears, The red-headed woodpecker, The magic prison, Cinderella, The golden goose, The three little pigs, Hansel and Gretel, The elves and the shoemaker, The street musicians, The king of the fishes, Hans in luck, John the True, Thumbkin, Snowwhite, Beauty and the Beast, The six swans, The grateful beasts, The flying ship, The emperor's new clothes, and Hans the shepherd boy.

You can view more about this title at the CruGuru website. It is available from Amazon.com. ISBN: 978-1-920265-38-0